Above all, Sebago is all about authenticity and quality craftsmanship which are its core values : a shoe that is waterproof, sturdy and sportive but elegant. The brand has managed to also shine off the boat races with ambassadors such as Micheal Jackson, Paul Newman or John Fitzgerald Kennedy.
The « Sebago-Moc Company » creates the first handcrafted pair of Penny Loafers. 1954
The millionth pair of Sebago is produced. 1964
Sebago arrives in Europe. 1970
The iconic dockside model is created. 1980’s
Sebago becomes the first brand ever to sponsor a boat in a race, it has never stopped since. 2017
BasicNet acquires Sebago.